An archive of finished work and a ledger of running operations, from Pennsylvania to the Serengeti. This site is alive. It grows.
The books. Each one took what it needed to take. None of them are defended here. They exist, they say what they say, and they're done. Pull one from the shelf.
Slim volumes, written from inside East Africa, for people tired of summaries. New chapbooks land on the pile weekly.
Books get finished. Businesses stay open. These are the operations running right now, on two continents.
This year I stopped defending things I no longer believe in. I stopped arguing with ghosts. I stopped pretending clarity requires certainty.
I show up to rooms with unusual frameworks. Entrepreneurship, faith, culture, AI, addiction, systems. I tend to find the thing underneath the thing.
If you're building something and want a conversation that moves sideways, I'm available.
yusa@imoriadvisory.comYusa was raised in Tanzania as a pastor's kid inside the Pentecostal tradition. He spent a significant part of his childhood in the front pews watching men hold rooms, which turned out to be useful training for almost everything that came after.
He studied Cultural Anthropology and Tourism Management, then served as the first Tourism Officer for Serengeti District. In that role he mapped cultural attractions that had no formal documentation, worked on human-wildlife conflict mitigation in Northern Serengeti, and built the research the Ministry of Natural Resources and Tourism later used to establish cultural tourism centers across Tanzania.
This archive is what accumulated during all of that and after. Books across theology, postcolonial critique, memoir, grief, doubt, and one literary novel. The subjects shift. The question underneath them holds: what is the actual frame, and is anyone willing to look at it directly?
Yusa is based in Pennsylvania and operates on two continents. He runs Appliance Intervention, an appliance maintenance and repair business, and Tembea LLC, a medical transport operation, both in Pennsylvania. Across the ocean he leads Kivulini, a small-group cultural journey through East Africa, and Serengeti Solutions, a strategic consultancy for premium East African hospitality and safari businesses and destination development advisory for governments and institutions. The books come from the same place the businesses do.